What For is a French company founded in 2008 with a modern, sophisticated and sometimes vintage concept.
A brand designed for demanding women, who know what they want and who are extremely attentive to fashion.
Comfort, quality and creativity mix together creating creations that cannot be resisted.
Michael Allton, designer of the brand, is inspired by a metropolitan and urban style, with bright and strong colors and undoubtedly wants to dress the feet of the most chic women.